La Wellness Galerie
Context
In a highly competitive market, Galeries Lafayette Haussmann wanted to develop a space bringing together wellness providers, differentiating itself as the first department store in the world to offer a complete wellness experience under one roof.
Key challenges
Be a pioneer
Offer an innovative service
Diversify the customer base
Build stronger connections between galerieslafayette.com and the Haussmann store
Develop customer service
Unlock a new revenue stream
Objectives
A single booking and management platform
A simple solution
Reliable payments
Generate KPIs
Challenges
“You have three months for the MVP”; “We have no written or visual content, put lorem ipsum everywhere and make things up”; “We don’t have the logo or the venue’s identity yet, so make some mockups and we’ll change them later if we have to”